Not that long ago, when we were naive and fearless, the prospect of making wine seemed something a mere mortal might attempt. Obviously, between the quirks of Nature and quirks in the winery, we quickly found out that this next-life endeavour was hardly a shoe in. But nothing in our enthusiastic mindset prepared us for a different hurdle: several thousand bottles of wine – how in the world to sell it? We sought advice. I asked successful friends how they got started. The most established said their ancestors set it up. Even Cheval Blanc began with people […]
Daily Archives: November 29, 2018
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